Uniting Data for Carlton & United Breweries
Looking at Beer Management ‘In the Round’
Carlton & United Breweries (CUB) has been around since the 19th century, and is one of Australia’s favourite brewers. It is also the Australian entity of ABInBev, the largest brewery group in the world. They were aware of a need to drive new efficiencies in the way the business operated, and needed a strategic partner to help them identify and implement more streamlined and efficient practices.